Hey there, ministry marketers and digital adventurers! When ministry teams dance hand in hand with their audience on social media platforms, not every rhythm is harmonious. We’ve all been there—negative comments. But wait, don’t let that frown settle in just yet! Negative comments are not the end of the world; they’re a golden ticket to […]
In recent years, Digital Ministry has been on the rise. Churches and organizations have seen an increase in their reach as people flock to online content. However, while this reach is growing, engagement with church and ministry content is on the decline. This can challenge those who use digital ministry to connect people with those
We’ve mentioned many times in these articles that attention is a scarce resource. If you want to capture the hearts and minds of your audience, you must make every effort to limit the distractions and roadblocks that impede engagement with your ministry. Ministries can, without knowing it, make engagement very difficult for seekers and those
Why is your team engaged in digital evangelism? Is it to grow your own influence, or to grow the Kingdom of God? Reach is getting your content out to as many people as possible. Creating content that can be easily found by those searching is the beginning of the process. Engagement, however, is the deepening
People are exposed to somewhere between 4,000 and 10,000 marketing messages a day! Most of these messages are ignored. In the age of digital ministry, personalization is more important than ever. With so much noise and competition, it’s essential to find ways to stand out from the crowd and connect with your target audience on
Social Media Ministry is ultimately about people. People who are hurting, frustrated, lost, confused, and in pain. People who need the good news of Jesus to help heal, direct, clarify, and give them hope in their broken lives and this broken world. The need for us to engage well with people has never been more
Have you ever been in a conversation with someone who only talks about themselves? It is annoying, off putting, and usually leads to a desire to avoid future conversations with that person. Engagement is a dialogue between your ministry and its audience. True engagement comes through connecting with people, building relationships, deepening understanding, and inspiring
