MII’s Top 5 Tips for Measuring Social Media Performance
Imagine, you’ve just executed a meticulously crafted social media campaign for your ministry. The content is engaging, the visuals are on point, and your team is excited to see the […]
Data Analytics
Data-Driven Ministry: Measure What Matters
Measuring, observing, and using data to make wise decisions is an essential part of online ministry. Creating a data-driven culture within your digital ministry team allows you to make informed […]
Evaluate Facebook Ads Using Google Analytics
Why use Google Analytics? In comparison to Facebook Analytics, Google Analytics can provide a greater breadth of details and information about how your Facebook ads are doing. It will […]