The Algorithm Is Working Against You
If you’ve been in digital ministry for more than 30 days, you’re likely familiar with the challenge of working against social media platform algorithms that control what content gets seen […]
Persona
Maximizing Ministry Impact: The Art of Engaging Video Content Creation
The internet is brimming with content, and digital teams are struggling to stand out from the crowd. Building engaging video content is a critical key to success. To truly connect
Persona Development
The job of a content creator is to get the right message, in front of the right person, at the right time, and on the right device. A persona will help you do this very thing.
Empathy Marketing
People don’t buy things they don’t know they need. They don’t know they need Jesus but know they need peace. Use empathy in your messaging to engage others.