6 Characteristics of Media to Movement Initiative
What exactly is a media to movement initiative? Simply visualized, it can be described by these six characteristics. -shared by our friends at Media to Movements
Global Adoption of Digital Strategies
The adoption rate among global disciple-makers using a digital strategy to identify spiritually open people continues to rapidly increase. It is estimated 13% of all global disciple-makers are involved in an MTM initiative at some level. According to Everett Rogers who designed the “Adoption Bell Curve” outlined in the Diffusion of Innovations, the next wave of “early majority” adopters is