Wamkelekile kwiminyaka ye Intelligence Intelligence (AI), iteknoloji emangalisayo ebhala kwakhona imithetho yomdlalo wentengiso, ngakumbi ngaphakathi kwendawo yemidiya yoluntu. Rhoqo ngeveki iMII ifumana umyalezo ovela komnye owahlukileyo kumaqabane ethu obulungiseleli ebuza ukuba iqela labo lingaqalisa njani kwi-AI. Abantu bayaqala ukuqaphela ukuba obu bugcisa buzakuba namandla, kwaye abafuni kuphoswa – kodwa siqala ngaphi?
Ubuchule be-AI obungenakulinganiswa bokucalula idatha, ukutyhila iipateni, kunye nokuqikelela iintsingiselo kuye kwayiqhubela phambili kwintengiso yale mihla. Esi sithuba sebhlog sihlalutya entliziyweni yezicwangciso zentengiso eziqhutywa yi-AI, zityhila iindlela ezintlanu ezintsha ezixhobisa amaqela okuthengisa kumaqonga eendaba ezentlalo. I-AI ayisosinye nje isixhobo; ngamandla okuguqula. Sijoyine njengoko siqalisa uhambo oluya kwikamva lobufundisi bedijithali, apho i-AI iguqula izicwangciso eziqhelekileyo zibe yimpumelelo engaqhelekanga.
I-Artificial Intelligence (AI) iye yaba ngumtshintshi womdlalo kumaqela okuthengisa, enikezela uluhlu olubanzi lwezakhono zokuphucula imizamo yemidiya yoluntu. Nazi iindlela ezintlanu eziphambili ze-AI esetyenziswa ngazo kwintengiso:
Ukwahlula abaphulaphuli kunye nokuJonga:
Ii-algorithms ezinikwe amandla e-AI zihlalutya iiseti zedatha ezinkulu kunye nokuziphatha komsebenzisi kumaqela abaphulaphuli ngokufanelekileyo. Inceda ekuchongeni iindawo ezithile zabantu, izinto ezinomdla, kunye nokuziphatha, ukuvumela abathengisi ukuba bahambise umxholo wobuqu kunye neentengiso kubantu abalungileyo ngexesha elifanelekileyo.
Izixhobo zokuqwalasela ulwahlulo lwabaphulaphuli kunye nokujolisa: Incopho.ai, Okona kulungileyo, Isilungisi seWebhusayithi.
IsiVeliso soMxholo kunye noPhuculo:
Izixhobo ze-AI zinokuvelisa umxholo ophezulu, kubandakanywa izithuba zeblogi, izihloko zeendaba zoluntu, kunye neenkcazo zemveliso. Bahlalutya iintsingiselo kunye nezinto ezikhethwa ngabasebenzisi zokwandisa umxholo wokuzibandakanya, amagama angundoqo, kunye ne-SEO, ukunceda abathengisi bagcine ubukho obuhambelanayo kunye nokufaneleka kwe-intanethi.
Izixhobo ekufuneka ziqwalaselwe kwiSiveliso soMxholo: Kubaliswa, jasper.ai, Mva nje
Ii-Chatbots kunye neNkxaso yokuLandelela:
Ii-chatbots eziqhutywa yi-AI kunye nabancedisi benyani banikezela ngenkxaso ye-24/7 yomsebenzisi kwiiplatifti zoluntu. Banokuphendula imibuzo ebuzwa rhoqo, basombulule imiba, kwaye bakhokele abasebenzisi kwizigaba ezahlukeneyo zohambo lokufuna, ukuphucula amava omsebenzisi kunye nokunyusa izinga lokuphendula.
Izixhobo zokuqwalasela iiChatbots kunye neNkxaso yokuLandelela: Ultimate, UFreddy, Ada
Uhlalutyo lwemidiya yoluntu:
Izixhobo zokuhlalutya ezinikwe amandla yi-AI zenza isixa esikhulu sedatha yemidiya yoluntu ukufumana ulwazi olusebenzayo. Abathengisi banokulandela ukukhankanywa, uhlalutyo lweemvakalelo, iimethrikhi zokubandakanyeka, kunye nokusebenza komkhuphisani. Le datha inceda ukucokisa izicwangciso zokuthengisa kunye nokwenza izigqibo eziqhutywa yidatha.
Izixhobo ekufuneka ziqwalaselwe kuHlahlo lweMedia yeNtlalo: Bentlalo, Ukuhamba kwegama
UPhulo lwePhulo leNtengiso:
I-algorithms ye-AI iphucula ukusebenza kwentengiso yemidiya yoluntu ngokuhlalutya ngokuqhubekayo idatha yephulo. Bakhulisa intengiso ekujoliswe kuyo, ukubhida, kunye nezinto zoyilo ngexesha lokwenyani ukwandisa i-ROI. I-AI inokuchonga ukudinwa kwe-ad kwaye icebise ngamathuba ovavanyo lwe-A/B ngeziphumo ezingcono.
Izixhobo emaziqwalaselwe kuPhulo lweAdd Campaign: Ukuhamba kwegama (ewe, yimpinda evela phezulu), Madgicx, Adext
Iingcamango Zokuvala:
Ezi zicelo ze-AI zixhobisa amaqela okuthengisa ukuba asebenze ngokufanelekileyo ngakumbi, enze izigqibo eziqhutywa yidatha, kwaye anikezele ngamava eendaba ezentlalo alungiselelwe abaphulaphuli bawo. Ukubandakanya i-AI kwisicwangciso sakho semidiya yoluntu kunokugcina ixesha lakho lobulungiseleli kunye nokuphucula iinzame zakho zokufikelela. Nokuba awuzisebenzisi ezi zixhobo zikhankanywe ngasentla, siyathemba ukuba uyakubona ukuba mangaphi amathuba akhoyo mihla le ukuze iqela lakho liwasebenzise!
Ifoto ngu Isitudiyo seCottonbro kwiPexels
Indwendwe Thunyelwe ngu IMedia Impact International (MII)
Ngomxholo ongaphezulu ovela kwiMedia Impact International, bhalisa kwi Incwadana yeendaba yeMII.
