Ukuba ubukwinkonzo yedijithali ngaphezulu kweentsuku ezingama-30, kusenokwenzeka ukuba uqhelene nomceli mngeni wokusebenza ngokuchasene neqonga leendaba zoluntu ezilawula ukuba yintoni umxholo obonwayo kunye nokuba kungcwatywa ntoni. Ngamanye amaxesha, kunokubonakala ngathi i-algorithm isebenza ngokuchasene nawe. Awuphosisi.
Ngaphambi kokuba singene kwinto ekufuneka yenziwe ukuze siqinisekise ukuba umxholo wethu uziswe kwezethu Persona, masiqinisekise ukuba siyayiqonda ukuba yintoni le algorithms kwaye isebenza njani.
Khawufane ucinge ukuba uligqwirha kwitheko labantwana, kwaye unomnqwazi womlingo ogcwele amaqhinga. Abantwana ethekweni bafana nabantu abakumajelo onxibelelwano, kwaye amaqhinga akho omlingo zizithuba zakho kunye neentengiso.
Ngoku, kukho umgaqo okhethekileyo kweli theko: ungabonisa amaqhinga ambalwa kumntwana ngamnye. Lo mgaqo ufana ne-algorithm yemidiya yoluntu. Ithatha isigqibo sokuba ngabaphi abantwana (abantu kumajelo asekuhlaleni) ukuze babone ukuba yeyiphi na amaqhinga akho (izithuba zakho okanye iintengiso).
I-algorithm ijonga into ethandwa ngumntwana ngamnye. Ukuba umntwana uhleka kakhulu kwiqhinga lekhadi, likuvumela ukuba ubabonise amaqhinga angaphezulu. Ukuba bayawathanda amaqhinga ngomvundla, babona amaqhinga amaninzi emivundla. Oku kufana ne-algorithm ebonisa abantu ngakumbi malunga nento abanxibelelana nayo, abayithandayo, okanye baphawule ngayo.
Injongo yakho njengomlingo (umthengisi wedijithali) kukuqinisekisa ukuba amaqhinga akho (izithuba kunye neentengiso) ziyonwabisa kwaye zinomdla kangangokuba abantwana (abantu kwimidiya yoluntu) bafuna ukubona ngakumbi.
Okukhona ngcono amaqhinga akho, kokukhona i-algorithm iya kubabonisa abantwana ethekweni (abaphulaphuli bakho kwimidiya yoluntu). Njengomthengisi wedijithali, uzama ukwenza izithuba zakho zemidiya yoluntu kunye neentengiso zibe mnandi kwaye zinomdla ngokusemandleni, ngoko ke i-algorithm yemidiya yoluntu ibonisa abantu abaninzi!
Iingxaki ziye zibekho xa sizama ukubonisa umxholo kubantu abangenamdla koko sikuthethayo okanye esikunikelayo. Lo ngowona mceli mngeni mkhulu wokubonisa umxholo wobuKristu kubaphulaphuli abangengomaKristu - i-algorithm ayinayo nayiphi na idatha exelela ukuba umntu wethu uya kukhathalela izithuba zethu, iintengiso, okanye umxholo. Ke, umbuzo ngulo: siwufumana njani umxholo wethu?
Umgaqo olungileyo wesithupha kukuba umxholo olungileyo uyabonwa, kwabelwana ngawo, kwaye uhanjiswe.
Nazi ezinye iingcebiso zokunceda umxholo wakho olungileyo ubonwe ngabo uzama ukufikelela kubo.
- Hlala unolwazi: Gcina usexesheni ngohlaziyo lwamva nje kunye nentsingiselo. Landela iibhlog zeshishini, yiya kwiiwebinars, kwaye ujoyine amaqela ochwephesha apho olo tshintsho luhlala luxoxwa rhoqo.
- Gxininisa kuMgangatho woMgangatho: Ngaphandle kotshintsho lwe-algorithm, umgangatho ophezulu, ofanelekileyo, kunye nomxholo oxabisekileyo uhlala uqhuba kakuhle. Beka kuqala umxholo ojongana ngokunyanisekileyo neemfuno kunye nomdla wabaphulaphuli bakho.
- NONE Musa ukuthembela kakhulu kwiqonga elinye okanye indlela yokuthengisa. Isicwangciso sokuthengisa sedijithali esahlukileyo sinokunceda ukunciphisa impembelelo yotshintsho kulo naliphi na ijelo elinye.
- Qonda Injongo Yomsebenzisi: Ukulungelelanisa umxholo wakho kunye nezicwangciso ze-SEO kunye nenjongo yomsebenzisi. Ukuqonda ukuba kutheni kwaye abaphulaphuli bakho bakhangela njani ulwazi kunokukunceda wenze umxholo ohlaziyayo kwaye uhlala usebenza ngaphandle kotshintsho lwe-algorithm.
- Lungiselela iSelula: Ngokusetyenziswa okwandayo kwezixhobo eziphathwayo zokufikelela kwi-intanethi, qinisekisa ukuba iwebhusayithi yakho kunye nomxholo uyahambelana neselula, njengoko oku kuhlala kungumba ophambili kumanqanaba enjini yokukhangela.
- NONE Hlalutya rhoqo idatha yokusebenza kwewebhusayithi yakho ukuze uqonde ukuba utshintsho luyichaphazela njani itrafikhi yakho kunye nokuzibandakanya. Oku kunokukunceda wenze izigqibo ezinolwazi ngakumbi.
- Bandakanya abaphulaphuli bakho: Iiplatforms zikholisa ukuthanda umxholo ovelisa uthethathethwano. Khuthaza intsebenziswano ngamagqabantshintshi, izabelo, kunye nezinye iindlela zokuthethathethana.
- Yakha iProfayile ye-Backlink eqinileyo: Ii-backlinks ezisemgangathweni ezivela kwiindawo ezihloniphekileyo zinokunyusa igunya lesayithi lakho kunye nenqanaba, ukubonelela nge-insulation ngokuchasene nokutshintsha kwe-algorithm.
- Lungiselela uPhando lweLizwi: Njengoko ukhangelo lwelizwi lusiya ludume ngakumbi, ukulungiselela amagama aphambili encoko kunye namabinzana kunokuba luncedo.
- Yiba bukhali kwaye ulungele ukuPivot: Zilungiselele ngokukhawuleza ukulungelelanisa isicwangciso sakho ekuphenduleni utshintsho lwe-algorithm. Ukuguquguquka kunye nokuphendula ngundoqo.
- Gxininisa kumava oMsebenzisi (UX): Ukuphucula isantya sewebhusayithi, ukukhangela, kunye namava omsebenzisi xa ewonke anokuba nefuthe elincomekayo kwindawo yakho.
Isenokuvakala ngathi la maqonga asebenza ngokuchasene nawe. Ukuba siyayiqonda ukuba yeyiphi iqonga leendaba zentlalo elizama ukufezekisa, kunye nendlela izigqibo ezenziwa ngayo ngaphakathi kweqonga, iqela lakho linokusebenzisa i-algorithm ukuze uzuze. Hlala unolwazi kwaye uqhubeke ufunda. Silapha ukuze sikuncede uhlale usexesheni kwiintsingiselo zamva nje kunye namaqhinga amaphulo akho obulungiseleli bedijithali.
Ifoto ngu Pexels
Indwendwe Thunyelwe ngu IMedia Impact International (MII)
Ngomxholo ongaphezulu ovela kwiMedia Impact International, bhalisa kwi Incwadana yeendaba yeMII.
