Intengiso yovelwano

Ngaba isigidimi sethu sisidlulisela ngendlela efanelekileyo?

Sinomyalezo esimele siwuchaze ngomxholo wethu: UYesu uyakuthanda kwaye unokuba nobudlelwane naye ngokunjalo nosapho kunye nabahlobo bakho! Uluntu lwakho lungatshintshwa luthando nangamandla kaYesu Krestu!

Kwaye singabaxelela oku kwizithuba zethu zentengiso ezinje, "UYESU UYAKUTHANDA."

Kodwa, kwihlabathi lezentengiso, kukho enye indlela-mhlawumbi eyona ndlela isebenzayo Ba ndakanye abantu abanomxholo wethu kwaye banxibelelane nesidingo semveliso; okanye, ngokweenjongo zethu, uMsindisi.

 

Abantu abajonganga ukuthenga umatrasi kodwa bathenge ubusuku obumnandi bokulala

Ngokubanzi, ngaphandle kokuba abantu baqonde ngokucacileyo ukuba baziva benesidingo okanye bafuna imveliso, abasayi kuyisukela ngaphandle kokucelwa. Sonke sifumene oku. Noko ke, xa isibhengezo sibekwe phambi kwamehlo omthengi, kukho into eqalisa ukwenzeka. Baqalisa ukucinga ngayo.

Ukuba intengiso nje ithi, "Thenga imveliso yethu!" umthengi akanaso isizathu sokucinga ngakumbi; bacinga kuphela ngemveliso okomzuzwana ngelixa beskrola. Nangona kunjalo, ukuba intengiso ithi, "Ubomi bam butshintshe ngokwenene baba ngcono. Andiyikholelwa! Ukuba ukhe walufuna olu hlobo lwenguqu, cofa apha ukuze ufumane okungakumbi,” kukho into eqala ukwenzeka.

Umthengi unokudibanisa kwisibhengezo kwiingongoma ezininzi:

• Umthengi kunokwenzeka ukuba uziva efuna okanye ufuna utshintsho
• Umthengi naye uzifunela okulungileyo
• Umthengi uqala ukuchonga ngeemvakalelo zomntu kwintengiso ngaloo ndlela echonga imveliso ngokwayo.

Ngenxa yezi zizathu, isitatimende sesibini sesikhangiso, "Ubomi bam buye batshintsha ngokwenene ..." ibonisa indlela yokuthengisa ebizwa ngokuthi "intengiso yovelwano" kwaye iyaziwa kwaye isetyenziswa ngokubanzi kwihlabathi lokuthengisa."

 

"Ubomi bam butshintshile ngokwenene ..." ibonisa indlela yokuthengisa ebizwa ngokuba "yintengiso yovelwano" kwaye iyaziwa kwaye isetyenziswa ngokubanzi kwihlabathi lezentengiso.

 

Abantu abazi ukuba bayayidinga le nto uyinikayo

Umzekelo, abantu abazi ukuba "badinga" isixhobo esinokuqhotsa amaqanda abo asekuseni kwi-microwave. Nangona kunjalo, banokunxulumana nokuphazamiseka kokungabi naxesha laneleyo lokutya okunempilo kusasa ngaphambi komsebenzi. Mhlawumbi isixhobo esitsha sinokunceda?

Ngokufanayo, abantu abazi ukuba bayamdinga uYesu. Abazi ukuba badinga ubuhlobo kunye naye. Noko ke, ayazi ukuba ayakufuna ukutya. Bayazi ukuba bafuna ubuhlobo. Bayazi ukuba bafuna ithemba. Bayazi ukuba bafuna uxolo.

Siyitsalela njani ingqalelo kwezi ukuziva iimfuno uze ubabonise ukuba, ingakhathaliseki imeko, banokufumana ithemba noxolo kuYesu?

Sibakhuthaza njani ukuba bashukumisele inyathelo elinye elincinane ukuya kuYe?

Oku, bahlobo bam, kulapho ukuthengisa ngovelwano kunokusinceda.

 

Yintoni iEmpathy Marketing?

Ukuthengisa uvelwano yinkqubo yokudala umxholo wemidiya usebenzisa uvelwano.

Isusa ugxininiso ekubeni, “Sifuna abantu abayi-10,000 bazi ukuba siyamthanda uYesu kwaye banokumthanda naye,” ukuya kuthi, “Abantu esibakhonzayo banezidingo ezisemthethweni. Ziziphi ezi mfuno? Yaye sinokubanceda njani baqonde ukuba ezi ntswelo zaneliswa kuYesu?”

Umahluko uchubekile kodwa uyasebenza.

Nali inqaku elivela kwinqaku elivela ikholamedia.com on Uyenza njani iNtengiso yoMxholo esebenzayo: Sebenzisa uvelwano:

Rhoqo abathengisi bomxholo bayabuza, "Loluphi uhlobo lomxholo oza kundinceda ndithengise ngakumbi?" xa kufuneka babuze, "Loluphi uhlobo lomxholo oluya kubonelela ngexabiso eliphezulu kubafundi ukuze lutsale abathengi?" Nikela ingqalelo ekucombululeni iingxaki zabo—kungekhona eyakho.

 

Nikela ingqalelo ekucombululeni iingxaki zabo—kungekhona eyakho.

 

Umhlobo wam kutsha nje uthe kum, "Xa ucinga ngomxholo, cinga ngesihogo abathengi bakho abazama ukubaleka kuso kunye nezulu ofuna ukubahambisa kulo."

Intengiso yovelwano imalunga nokungaphezulu nje kokuthengisa imveliso. Imalunga nokubandakanyeka ngokwenyani nomthengi kwaye ubancede banxibelelane nomxholo wakho kwaye, ngaloo ndlela, imveliso.

Ukuba oku kubonakala kuyinto engaqhelekanga kuwe, awuwedwa. Funda ukuze uqonde ukuba yintoni uvelwano kunye neengcebiso ezisebenzayo malunga nendlela yokudibanisa uvelwano kumxholo wakho wephulo.  

 

Yintoni Uvelwano?

Mna nawe siye sayibona imiphumo yayo amaxesha ngamaxesha. Yayiyimvakalelo emva koncumo olunzulu, oluphantse lwakhululeka endalufumanayo xa ndajonga emehlweni omhlobo wam ndathi, “Wowu, inokuba inzima ngokwenene loo nto.” Yayiyimvakalelo yokukhululeka kunye nethemba elikhulayo xa ndatyhila intlungu enzulu yobuntwana kwaye ndabona imbonakalo yovelwano nokuqonda emehlweni omhlobo njengoko wayesithi, “Awuzange uyixelele nabani na le nto? Kumele ukuba kwakunzima ukuyithwala loo nto.”

Yiloo nto sivakalelwa ngayo xa sifunda amazwi anyanisekileyo athi: “Emini, Thixo wam, ndidanduluka emini, ungaphenduli, nasebusuku, ndingaphumli.”— INdumiso 22:2 . Imiphefumlo yethu idibana nekaDavide ngamaxesha entlungu enzulu nobulolo. Xa sifunda la mazwi, ngequbuliso asiziva sililolo.

Ezi mvakalelo zokukhululeka, ithemba elikhulayo kunye nobunye ziziphumo zovelwano. Uvelwano ngokwalo kuxa elinye iqela lithatha omabini kwaye liqonda iimvakalelo zomnye.

 

Uvelwano ngokwalo kuxa elinye iqela lithatha omabini kwaye liqonda iimvakalelo zomnye.

 

Ngenxa yoku, uvelwano lugqithisa kakuhle kwaye ngempumelelo umyalezo weVangeli ofunekayo, awuwedwa. Zombini zinceda abantu ukuba bavume ihlazo labo kwaye bazise ekukhanyeni.

NgokukaBrene Brown, umphandi owaziwayo ngehlazo, ayikho enye imvakalelo, ayikho enye ibinzana elinokuthi likhuphe ngokufanelekileyo umntu kwindawo yehlazo kunye nokuba yedwa ukuba abe ngowakhe kunokuba, awukho wedwa. Ngaba asiyiyo kanye le nto ibali leVangeli eliyenza ezintliziyweni zabantu? Lithetha ukuthini igama elithi Imanuweli, ukuba akunjalo?

Uvelwano lubeka iimvakalelo, iimfuno kunye neengcinga zabanye ngaphezu kwe-ajenda yethu. Wahlala phantsi nomnye wathi, Ndiyakuva. Ndiyakubona. Ndiyayiva le nto uyivayo.

Kwaye asiyiyo le nto uYesu ayenzayo ngathi? Nabo wadibana nabo kwiiVangeli?  

 

Iingcebiso ezisebenzayo ngokuSebenzisa iNtengiso yovelwano.

Unokuthi ngeli xesha, kulungile, konke kulungile kodwa singaqala njani emhlabeni ukwenza loo nto ngeentengiso kunye nomxholo wemidiya yoluntu?

Nazi ezinye iingcebiso ezisebenzayo malunga nendlela yokusebenzisa ukuthengisa ngovelwano ukwenza umxholo wemidiya osebenzayo:

1. Phuhlisa uMntu

Ukuthengisa ngovelwano kunzima kakhulu ukwenza ngaphandle koMntu. Ngokuqhelekileyo, kunzima ukuvelana nomntu okanye into engabonakaliyo. Ukuba awukaphuhlisanga nokuba mnye umntu ojoliswe kubaphulaphuli bakho, jonga le khosi ingezantsi.

[isinye_esithathwini sokuqala=] [/isinye_esithathu] [isinye_esithathwini sokuqala=] [isazisi sekhosi=”1377″] [/isinye_esithathwini] [isinye_esithathwini sokuqala=] [/isinye_esithathu] [isimbo sisahluli=”cacile”]

 

2. Ziqonde iiMfuno zoMntu wakho ezizivayo

Ziziphi iimfuno ezizivayo zobuntu bakho? Qwalasela le mimandla ilandelayo yemfuno xa ubuza lo mbuzo woBuntu bakho.

Ngaba uMntu wakho ubonisa njani ukuba ufuna oku kulandelayo?

• uthando
• ukubaluleka
• xolelo
• eyabo
• kwamkelwa
• ukhuseleko

Cinga ngeendlela iPersona yakho izama ngayo ukufumana uthando, ukubaluleka, ukhuseleko, njl.njl ngeendlela ezingafanelekanga. Umzekelo: U-Persona-Bob unxulumana nabona bathengisi beziyobisi banamandla ukuzama ukuziva wamkelekile kwaye ubalulekile.  

Ukuba uyasokola ngeli nyathelo lithile, cinga ngokuzibuza ukuba ezi mfuno uzivayo zibonakale njani kobakho ubomi. Laphi ixesha apho wawuziva uthando olugqibeleleyo? Kunini apho wawuziva uxolelwe ngokupheleleyo? Waziva njani? Zeziphi ezinye izinto ozenzileyo ukufumana ukubaluleka, njl.?

 

3. Yiba nomfanekiso-ngqondweni wento eyayiza kuthethwa nguYesu okanye ikholwa

Qwalasela iingcinga zakho ngale mibuzo ilandelayo:

Ukuba uYesu ebenokuhlala phantsi noMntu wakho, ebezakuthini? Mhlawumbi into enje? Nantoni na oyivayo ndiyivile, nam. AWUKHO wedwa. Ndakudala kwasesizalweni sikanyoko. Ubomi nethemba ziyenzeka. njl.

Ukuba ikholwa belinokuhlala phantsi nalo Mntu lizakuthini? Mhlawumbi into enje? Ah, awunathemba? Inokuba nzima kakhulu loo nto. Nam andizange ndiyenze. Ndikhumbula ndihamba ngexesha elimnyama kakhulu, kakhulu. Kodwa, uyazi ntoni? Ngenxa kaYesu, ndaba noxolo. Ndandinethemba. Nangona ndisatyhubela izinto ezinzima, ndinovuyo.  

Cinga ngoku: ungawenza njani umxholo "ohlala" umfuni kunye noYesu kunye / okanye kunye nekholwa?

 

4. Qalisa ukwenza isiqulatho esifanelekileyo

Kubalulekile ukukhumbula ukuba uninzi lwamaqonga eendaba ezentlalo aziyi kuvumela naziphi na iintengiso ezibonwa zingalunganga okanye zithethe ngezinto ezinzima; okt ukuzibulala, ukudakumba, ukusika, njl. njl.

Le mibuzo ilandelayo iluncedo ukuyibuza xa ufuna ukwenza isakhelo somxholo ukunqanda ukufakela iflegi:

1. Zintoni zabo ukuziva iimfuno? Umzekelo: U-Persona-Bob udinga ukutya kwaye udandathekile.
2. Zeziphi izinto ezichaseneyo nezi mfuno zivakaliswayo? Umzekelo: U-Persona-Bob unokutya okwaneleyo kwaye unethemba noxolo.  
3. Singazithengisa njani ezi zichasi zintle? Umzekelo: (Ividiyo yeTestimony Hook) Ngoku ndithembele kuYesu ukuba uya kundibonelela kunye nosapho lwam kwaye ndibe nethemba noxolo.   

 

Umzekelo womxholo omiswe kakuhle:

 

Ukuphonononga: UYesu Walusebenzisa Njani Uvelwano?

Kwakukho into ngoYesu eyayibangela ukuba abantu basabele. UYesu ngenkuthalo Ba ndakanye abantu. Mhlawumbi yayikukwazi kwakhe ukuba novelwano? Kunjengokungathi Wathetha ngalo lonke igama, yonke into, Ndiyakubona. Ndiyakwazi. Ndiyakuqonda.

 

Kunjengokungathi Wathetha ngalo lonke igama, yonke into, Ndiyakubona. Ndiyakwazi. Ndiyakuqonda.

 

Yayikhokelela abantu ukuba baguqe ngamadolo. Yabakhokelela ekucholeni amatye. Yabakhokelela ekubeni bathethe ngomdla ngaYe. Yabakhokelela ekubeni bacebe ukufa kwaKhe. Ekuphela kwempendulo esingayifumaniyo kukungenzi nto.

Qwalasela impendulo yomfazi ongumSamariya equleni esithi: “Yizani, nibone indoda endixelele izinto zonke endakha ndazenza; Ngaba lo anganguye uMesiya?” ( Yohane 4:29 )

Ngaba impendulo yakhe ibonisa ukuba wayeziva ebonwa? Ukuba wayeziva eqondwa?

Kwanempendulo yemfama, yaphendula yathi, Ukuba ungumoni, andazi; Inye into endiyaziyo. Bendiyimfama kodwa ngoku ndiyabona!” ( Yohane 9:25 )

Ngaba impendulo yendoda eyimfama ibonisa ukuba iintswelo zayo zahlangatyezwa? Ngaba uYesu wayeMqonda?

Sisenokungazazi iimpendulo zale mibuzo. Noko ke, inye into eqinisekileyo kukuba, xa uYesu wayejonge abantu, xa wayebachukumisa, akazange acinge okanye athethe, “Ndiza kuthetha okanye ndenze into eya kundinceda ndiwuthengise ngakumbi umsebenzi wam.”

Kunoko, Wadibana nabo endleleni yabo ukuziva iimfuno. Uyincutshe yovelwano. Ungumbalisi wamabali. Wayekwazi okusentliziyweni yabo, wathetha nabo ngezo zinto.

Ingaba le nto inento yokwenza nentengiso yovelwano? Kutheni liphelisa inqaku lentengiso yovelwano ngemizekelo yendlela uYesu awayenxibelelana ngayo nabanye? Kaloku, sihlobo sam, mna nawe kuninzi ekufuneka sikufunde kwiNkokeli yethu. Kwaye Uyinkosi ekwenzeni oko iingcali zentengiso yovelwano zisicela ukuba sikwenze.

“Kuba asinambingeleli mkhulu ungenako ukuvelana nobuthathaka bethu, kodwa sinowahendwayo ngandlela zonke, kwanjengokuba sinjalo nathi, akonanga.” Hebhere 4:15