Takulandirani ku zaka za Artificial Intelligence (AI), chodabwitsa chaukadaulo chomwe chikulembanso malamulo amasewera otsatsa, makamaka m'malo ochezera a pa Intaneti. Sabata iliyonse MII imalandira uthenga kuchokera kwa wina wochita nawo utumiki wofunsa momwe gulu lawo lingayambire mu AI. Anthu ayamba kuzindikira kuti ukadaulo uwu ukupita patsogolo, ndipo sakufuna kuphonya - koma tiyambira kuti?
Kuthekera kosayerekezeka kwa AI kusiyanitsa zidziwitso, kuwulula machitidwe, ndi kulosera zomwe zikuchitika kwapangitsa kuti pakhale patsogolo pakutsatsa kwamakono. Cholemba chabuloguchi chikufufuza pamtima pa njira zotsatsira zoyendetsedwa ndi AI, ndikuwulula njira zisanu zomwe zimapatsira magulu otsatsa pamasamba ochezera. AI si chida china; ndi mphamvu yosintha. Lowani nafe pamene tikuyamba ulendo wopita ku tsogolo la utumiki wa digito, komwe AI imasintha njira wamba kukhala zopambana modabwitsa.
Artificial Intelligence (AI) yakhala yosintha masewera amagulu otsatsa, ndikupereka maluso osiyanasiyana kuti apititse patsogolo zoyeserera zapa media. Nazi njira zisanu zazikulu zomwe AI imagwiritsidwira ntchito pakutsatsa:
Gawo la Omvera ndi Kulunjika:
Ma algorithms oyendetsedwa ndi AI amasanthula ma data akulu akulu ndi machitidwe a ogwiritsa ntchito kuti agawire omvera bwino. Zimathandizira kuzindikira kuchuluka kwa anthu, zokonda, ndi machitidwe, kulola otsatsa kuti apereke zomwe amakonda komanso zotsatsa kwa anthu oyenera panthawi yoyenera.
Zida zoyenera kuziganizira pogawira omvera ndi kulunjika: Peak.ai, Optimo, Visual Website Optimizer.
Kupanga Zinthu ndi Kukhathamiritsa:
Zida za AI zimatha kupanga zinthu zapamwamba kwambiri, kuphatikiza zolemba zamabulogu, mawu ofotokoza zapa media media, ndi mafotokozedwe azinthu. Amasanthula zomwe amakonda komanso zomwe amakonda ogwiritsa ntchito kuti akwaniritse zomwe akuchita, mawu osakira, ndi SEO, kuthandiza otsatsa kukhalabe pa intaneti mosasinthasintha.
Zida zoyenera kuziganizira za Content Generation: Adanenedwa, jasper.ai, Posachedwa
Ma Chatbots ndi Thandizo Lotsatira:
Ma chatbots oyendetsedwa ndi AI ndi othandizira enieni amapereka chithandizo cha 24/7 pamasamba ochezera. Atha kuyankha mafunso omwe amafunsidwa pafupipafupi, kuthetsa mavuto, ndikuwongolera ogwiritsa ntchito magawo osiyanasiyana aulendo wofunafuna, kuwongolera zomwe akudziwa komanso kuchuluka kwa mayankho.
Zida zomwe muyenera kuziganizira pa Chatbots ndi Thandizo Lotsatira: mtheradi, Freddy, Ada
Social Media Analytics:
Zida zowunikira za AI-powered analytics zimapanga zambiri zama media media kuti zidziwitse zomwe zingatheke. Otsatsa amatha kutsatira zomwe atchulidwa, kusanthula kwamaganizidwe, ma metric ochitapo kanthu, ndi momwe amachitira mpikisano. Deta iyi imathandizira kukonza njira zotsatsa ndikupanga zisankho zoyendetsedwa ndi data.
Zida zoyenera kuziganizira pa Social Media Analytics: Othandiza anthu, Kutsamira
Kukhathamiritsa Kwakampeni Yotsatsa:
Ma algorithms a AI amapititsa patsogolo ntchito zotsatsa zapa media media posanthula mosalekeza za kampeni. Amathandizira kutsata zotsatsa, kuyitanitsa, ndi kupanga zinthu munthawi yeniyeni kuti akulitse ROI. AI imatha kuzindikiranso kutopa kwa zotsatsa ndikuwonetsa mwayi woyesa A/B pazotsatira zabwinoko.
Zida zomwe muyenera kuziganizira pakukhathamiritsa kwa Ad Campaign: Kutsamira (inde, ndikubwereza kuchokera pamwamba), Madgicx, Adext
Malingaliro Otseka:
Ntchito za AI izi zimathandizira magulu otsatsa kuti azigwira ntchito moyenera, kupanga zisankho zoyendetsedwa ndi data, ndikupereka zokumana nazo zamunthu payekha komanso zogwira mtima kwa omvera awo. Kuphatikizira AI munjira yanu yapa media media kumatha kupulumutsa nthawi yanu yautumiki ndikuwongolera zoyesayesa zanu. Ngakhale simugwiritsa ntchito zida zomwe tazitchula pamwambapa, tikukhulupirira kuti mukuwona kuchuluka kwa mwayi womwe ukupezeka tsiku lililonse kuti gulu lanu ligwiritse ntchito!
Chithunzi ndi Situdiyo ya Cottonbro pa Pexels
Mlendo Post by Media Impact International (MII)
Kuti mudziwe zambiri kuchokera ku Media Impact International, lembani ku Nkhani ya MII.
