Strategic Storytelling – connecting media stories directly with field ministries who are making disciples.
In this introductory lesson, Tom talks about an important shift in thinking as a content creator, toward making strategy a key element of his filmmaking process.
A story is often the first chance for someone to begin their journey, to engage with others, and to take steps of discipleship. Because of this, strategic storytellers can serve disciple-makers on the field by listening and learning from them and “wrapping” our stories into the field strategies.
Watch this brief video, then take some time to answer a few questions for your own team.
Think about your own experience with media and storytelling. Even if you are not very old, compare films, television, and other media from a long time ago (more than 10 years,) to what is popular and influential today.
Take some time to jot down your responses to these questions. Then, feel free to move on to Lesson 2 – What is Unique (or not) About These Stories?