Inqubo yokuthunyelwe kwesithombe

Izinyathelo Zokudala, Ukugcina, kanye Nokulayisha Okuthunyelwe Kwezithombe

Uma wethula umkhankaso omusha wemidiya, uzofuna ukufaka izithombe ezithunyelwe. Landela lezi zinyathelo ukuze uthole indlela yokudala, ukugcina, nokulayisha okuthunyelwe kwezithombe.

Isinyathelo 1. Itimu

Khetha itimu okuthunyelwe kwesithombe okuzowela ngaphansi kwayo. Isibonelo esikumavidiyo sivela kwesinye sezifiso ezinhlanu zabantu: Ukuphepha. Ukuze ufunde kabanzi mayelana nalezi zifiso, bheka okuthunyelwe kwebhulogi yethu ku ukumaketha ngozwela.

Ezinye izibonelo kungaba:

• Christmas
• I-Ramadan
• Ubufakazi nezindaba ezivela kubantu bendawo.
• Ungubani uJesu?
• “Omunye nomunye” uyala eBhayibhelini
• Imibono eyiphutha ngamaKrestu nobuKristu
• Ubhapathizo
• Liyini iBandla, ngempela?

Isinyathelo sesi-2. Uhlobo Lokuthunyelwe Kwesithombe

Kuzoba hlobo luni lokuthunyelwe kwesithombe lokhu?

• Umbuzo
• Umbhalo
• Isithombe sendawo
• Isitatimende
• Testimony
• Okunye

Isinyathelo sesi-3. Okuqukethwe Kwesithombe

Uzosebenzisa hlobo luni lwesithombe?

• Qiniseka ukuthi ihambisana namasiko
• Uma ungakabi nazo izithombe ezigciniwe nezisebenzisekayo:
  • Qoqa izithombe
    • Izithombe zamahhala
      • Izithombe ZeBhayibheli Zamahhala
      • Pixabay
      • Lokhu esihlokweni iphakamisa amawebhusayithi angcono kakhulu anikeza izithombe zamahhala ongazisebenzisa
    • Bhalisela izithombe zesitoko njengezithombe ze-Adobe Stock
    • Cela umthwebuli wezithombe ukuthi athathe izithombe
  • Gcina izithombe zakho
    • Izithombe ze-Google
    • Flickr
    • Izingosi ezingcono kakhulu zokugcina ku-inthanethi zango-2019

Ingabe izoba nombhalo? Uma kunjalo, lizothini?

• Ingabe umbhalo ubonisa uzwela?
• Ingabe inombhalo omningi kakhulu?
  • Ukuze uhlole ukuthi ingabe kunjalo ku-Facebook, yiya ku https://www.facebook.com/ads/tools/text_overlay
  • Qaphela: Ungase ufune ukususa umbhalo esithombeni futhi esikhundleni salokho uwufake kokuthi “Kopisha” kokuthunyelwe

Lizoba yini i-Call to Action (CTA)?

• Umgomo we-DMM: Njalo yiba nesinyathelo sokulalela sokuphushela abantu phambili.
• Isibonelo kuvidiyo: “Uma ubuze le mibuzo, awuwedwa. Chofoza lapha ukuze ukhulume nomuntu ozizwe ngendlela efanayo futhi othole ukuthula.”
• Ezinye Izibonelo:
  • Umlayezo Wethu
  • Bukela le vidiyo
  • Funda kabanzi
  • Bhalisa

Izoba yini Indlela Ebucayi?

Isibonelo: Umhloli ubona Okuthunyelwe kwe-Facebook -> Chofoza isixhumanisi -> Uvakashela Ikhasi Lokufikela 1 -> Ugcwalisa ifomu lesithakazelo sokuxhumana -> Umfuni we-Digital Responder othintwayo -> Ukusebenzelana Ne-Digital Responder -> Abafunayo baphawula isifiso sokuhlangana nomuntu ubuso no- ubuso -> Ofuna othintana nabo abaningi nge-WhatsApp -> Umhlangano Wokuqala -> Imihlangano Eqhubekayo Nabaphindaphinda -> Iqembu

Faka Uhlu Lokuhlola Okuthunyelwe Kwesithombe

• Ingabe iposi lifanele ngokwesiko?
• Ingabe ikhuluma ngozwela?
• Ingabe ihlanganisa i-CTA?
• Ingabe Umzila Obalulekile ubonisiwe?

Isinyathelo 4. Ngena kuhlelo lwakho lokuthunyelwe kwesithombe

Isibonelo kuvidiyo: Canva

Ezinye Izibonelo:

• isithombe sejethi
• 6 Amathuluzi Edizayini Angcono Kakhulu Okudala Imidwebo Yemidiya Yezokuxhumana

Isinyathelo sesi-5: Khetha usayizi

• Usithumela kuphi lesi sithombe?
  • Facebook?
  • Instagram?
• Okunconyiwe: Khetha isithombe esiyisikwele njengenketho yokuthunyelwe kwe-Facebook ngoba ivamise ukuba nezinga eliphezulu lokuvula kunesithombe esingu-16×9.

Isinyathelo sesi-6: Dizayina isithombe

• Khetha esinye sezifanekiso esenziwe ngaphambilini esinikezwa i-Canva noma qala kusukela ekuqaleni ngesikhala esimhlophe nje.
• Engeza ilogo yakho kuso sonke isithombe ukuze uma yabiwa wonke umuntu abone ukuthi ivela kuphi
  • Awunalo ilogo?
    • Landela Le Mithetho Eyi-14 Ukudizayina Ilogo Enhle
    • 8 Imithetho Yokuklama Ilogo Lonke Umkhiqizo Odinga Ukulandelwa

Isinyathelo sesi-7: Landa Isithombe

Landa isithombe njengefayela le-.jpeg

Isinyathelo sesi-8: Gcina Isithombe

Uma usebenzisa i- Trello ukugcina okuqukethwe, engeza isithombe ekhadini elihambisanayo.

Isinyathelo 9: Layisha okuthunyelwe endawenikazi eku-inthanethi

Ngaphambi kokuguqula isithombe sakho sibe yisikhangiso, sithumele ngokwendalo. Ivumele yakhe ubufakazi bokuxhumana nabantu (okungukuthi, ukuthanda, ukuthandwa, ukuphawula, njll) bese kamuva iguqule ibe yisikhangiso.

Ezinye Izinsiza:

• Amathuluzi aphezulu ayi-10 emidiya yomphakathi ongawazama ngo-2019
• Amathiphu angu-7 asheshayo okudala okuqukethwe okuhehayo
• 10 Imikhuba Engcono Kakhulu Ephawuliwe: Yaziswa I-Neuroscience
• Izindlela Eziyisi-7 Zengqondo Ezingenza Izikhangiso Zakho Ze-Facebook Zingalibaleki

Izinyathelo Ezilandelayo: