Jon adzakuyendetsani m'mikhalidwe ndi malangizo olembera mavidiyo, makamaka makanema a mbedza. Pamapeto pa maphunzirowa, muyenera kumvetsetsa ndondomeko ya momwe mungapangire vidiyo yanu ya mbedza.
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Chithunzi Post Njira
Njira Zopangira, Kusunga, ndi Kukweza Zithunzi
Mukakhazikitsa kampeni yatsopano yapa media, mudzafuna kuphatikiza zithunzi. Tsatirani izi momwe mungapangire, kusunga, ndi kukweza zithunzi.
Gawo 1. Mutu
Sankhani mutu womwe chithunzicho chidzagwera pansi. Chitsanzo m'mavidiyowa chimachokera ku chimodzi mwa zokhumba zisanu zaumunthu: Chitetezo. Kuti mudziwe zambiri za zokhumba izi, onani positi yathu ya blog chifundo malonda.
Zitsanzo zina zingakhale:
- Khirisimasi
- Ramadani
- Umboni ndi nkhani zochokera kwa anthu ammudzi.
- Kodi Yesu ndani?
- Mawu akuti “wina ndi mnzake” m’Baibulo
- Maganizo Olakwika Okhudza Akhristu & Chikhristu
- Ubatizo
- Kodi Mpingo ndi chiyani kwenikweni?
Gawo 2. Mtundu wa Chithunzi Chojambula
Kodi chithunzichi chidzakhala chotani?
- funso
- Lemba
- Chithunzi chapafupi
- Statement
- umboni
- Chinanso
Gawo 3. Zomwe zili pazithunzi
Mugwiritsa ntchito chithunzi chotani?
- Onetsetsani kuti ndizoyenera pachikhalidwe
- Ngati mulibe zithunzi zosungidwa ndi zothandiza:
- Sonkhanitsani zithunzi
- Zithunzi Zaulere
- Zithunzi za M'Baibulo Zaulere
- Pixabay
- izi nkhani ikuwonetsa mawebusayiti abwino kwambiri omwe amapereka zithunzi zaulere kuti mugwiritse ntchito
- Lembetsani kuzithunzi zamasheya monga Adobe Stock Photos
- Pezani wojambula kuti ajambule zithunzi
- Zithunzi Zaulere
- Sungani zithunzi zanu
- Sonkhanitsani zithunzi
Kodi izikhala ndi mawu? Ngati ndi choncho, idzati chiyani?
- Kodi lembalo likusonyeza chifundo?
- Kodi ili ndi mawu ochulukirapo?
- Kuti muwone ngati zili choncho pa Facebook, pitani ku https://www.facebook.com/ads/tools/text_overlay
- Zindikirani: Mungafune kuchotsa mawu pachithunzichi ndikuyika mu "Copy" ya positi
Kodi Call to Action (CTA) idzakhala chiyani?
- Mfundo ya DMM: Nthawi zonse khalani ndi sitepe yomvera yokankhira anthu patsogolo.
- Chitsanzo pavidiyo: “Ngati mwafunsapo mafunso amenewa, simuli nokha. Dinani apa kuti mulankhule ndi munthu yemwe wamva chimodzimodzi ndipo wapeza mtendere. "
- Zitsanzo Zina:
- Uthenga Wathu
- Onani vidiyoyi
- Dziwani zambiri
- Amamvera
Kodi Njira Yovuta Idzakhala Chiyani?
Chitsanzo: Wofufuza amawona Facebook Post -> Dinani pa ulalo -> Maulendo Ofikira Tsamba 1 -> Lembani fomu yachiwongola dzanja -> Digital Responder contacts searcher -> Kuyanjana ndi Digital Responder -> Ofunafuna amawona chikhumbo chokumana ndi munthu maso ndi- nkhope -> Ofufuza ochulukitsa kudzera pa WhatsApp -> Msonkhano Woyamba -> Misonkhano Yopitilira Ndi Ochulukitsa -> Gulu
Phatikizani ndi Mndandanda Wazithunzi
- Kodi positiyo ndi yoyenera pachikhalidwe?
- Kodi imalankhula zachifundo?
- Kodi zikuphatikiza CTA?
- Kodi Njira Yovuta imapangidwa?
Gawo 4. Lowani mu chithunzi positi pulogalamu
Chitsanzo muvidiyo: Canva
Zitsanzo Zina:
Khwerero 5: Sankhani Kukula
- Mukuyika kuti chithunzichi?
- Facebook?
- Instagram?
- Malangizo: Sankhani chithunzi cha square ngati njira ya positi ya Facebook chifukwa imakonda kukhala yotseguka kuposa chithunzi cha 16 × 9.
Khwerero 6: Pangani chithunzicho
- Sankhani imodzi mwama tempulo opangidwa kale operekedwa ndi Canva kapena yambani kuyambira poyambira ndi malo oyera.
- Onjezani logo yanu pachithunzi chilichonse kuti ikagawidwa aliyense aziwona komwe ikuchokera
Khwerero 7: Tsitsani Chithunzi
Tsitsani chithunzicho ngati fayilo ya .jpeg
Gawo 8: Sungani Chithunzi
Ngati mukugwiritsa ntchito Trello kuti musunge zomwe zili, yonjezerani chithunzicho ku khadi lolingana.
Khwerero 9: Kwezani zolemba papulatifomu yapaintaneti
Musanasinthe chithunzi chanu kukhala chotsatsa, chizikani mwachilengedwe. Lolani kuti ipange umboni wina wapagulu (monga zokonda, zokonda, ndemanga, ndi zina) kenako ndikusintha kukhala malonda.
Zida Zina:
- Zida Zapamwamba 10 Zapa Social Media Zoyesera mu 2019
- Malangizo 7 Achangu Opangira Zinthu Zokopa
- 10 Zochita Zabwino Zomwe Zawonedwa: Kudziwitsidwa ndi Neuroscience
- Njira 7 Za Psychology Zingapangitse Zotsatsa Zanu Za Facebook Kukhala Zosaiwalika
Zotsatira Zotsatira:
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Kuyamba ndi Facebook Ads 2020 Kusintha
Phunzirani zoyambira zokhazikitsira akaunti yanu ya Bizinesi, maakaunti a Ad, tsamba la Facebook, kupanga omvera, kupanga zotsatsa za Facebook, ndi zina zambiri.
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Facebook Retargeting
Maphunzirowa afotokoza njira ya Facebook Retargeting pogwiritsa ntchito zotsatsa zamakanema a mbedza ndi omvera omwe amafanana nawo. Kenako mudzayeserera izi ndikuyerekeza kwa Facebook Ad Manager.