Video yog koj lub tswv yim zoo tshaj plaws rau kev tsav tsheb kev koom tes hauv ntiaj teb kev lag luam thiab kev tshaj xov xwm. Nws lub peev xwm los nyiam cov neeg tuaj saib, xa cov lus zoo, thiab kov yeej algorithms yog qhov tsis sib xws. Cia peb nkag mus rau hauv cov txiaj ntsig ntawm kev siv yees duab thiab tshawb txog peb lub tswv yim tseem ceeb rau kev tsim lub tswv yim zoo video.
Video Saib Tawg
Qhov nce ntawm kev noj video ntawm social media platforms tsis muaj dab tsi luv luv ntawm kev xav tsis thoob. Raws li tsab ntawv ceeb toom los ntawm Cisco, cov yeeb yaj kiab online muaj ntau dua 82% ntawm tag nrho cov neeg siv khoom siv hauv internet. Qhov kev nce siab hauv cov yeeb yaj kiab no yog qhov qhia meej ntawm cov neeg siv nyiam rau cov ntsiab lus dynamic thiab pom kev zoo.
Algorithm Hlub: Vim li cas Video Reigns Supreme
Social media algorithms ua lub luag haujlwm tseem ceeb hauv kev txiav txim siab pom cov ntsiab lus. Nov yog vim li cas cov ntsiab lus video feem ntau tau txais kev kho mob tshwj xeeb:
- Lub Sijhawm Dwell: Algorithms nyiam cov ntsiab lus uas ua rau cov neeg siv ntawm lub platform ntev dua. Cov yeeb yaj kiab, nrog rau lawv qhov kev koom tes, ua tiav qhov no tsis muaj zog. Cov neeg saib ntev dua, qhov ntau lub algorithm luag ntxhi rau koj cov ntsiab lus.
- Shares thiab Comments: Cov yeeb yaj kiab zoo li rub tawm ntau qhov sib koom thiab cov lus pom dua li cov ntawv zoo li qub. Algorithms pom qhov no yog ib qho cim ntawm cov ntsiab lus zoo thiab muab nqi zog rau nws nrog nce mus txog.
- Nyem-Tau tus nqi: Video thumbnails yog qhov muag pom, ntxias cov neeg siv nyem. Siab dua click-through rates (CTR) boost koj cov ntsiab lus muaj feem yuav tau nce.
Peb lub tswv yim tsim koj lub tswv yim yees duab
- Paub koj cov neeg tuaj saib: Nkag siab koj cov neeg tuaj saib lub hom phiaj yog thawj kauj ruam. Cov yeeb yaj kiab ua yeeb yaj kiab uas cuam tshuam nrog lawv cov kev nyiam, cov ntsiab lus mob, thiab nyiam. Personalization yog qhov tseem ceeb rau kev ntes lawv cov xim.
- Optimize rau Mobile: Nrog mobile pab kiag li lawm dominating siv internet, xyuas kom meej tias koj cov yeeb yaj duab yog mobile-phooj ywg. Siv subtitles, raws li ntau tus neeg siv saib cov yeeb yaj kiab tsis muaj suab, thiab khaws lub sijhawm video hauv kev txheeb xyuas cov neeg saib hauv xov tooj.
- Kev sib haum xeeb yog huab tais: Tsim kom muaj lub sijhawm tshaj tawm tsis tu ncua. Tsis tu ncua koom nrog koj cov neeg tuaj saib los ntawm cov ntsiab lus video los tsim kom muaj kev ncaj ncees hauv qab no. Kev sib raug zoo txhawb kev ntseeg siab thiab ua rau koj lub hom phiaj zoo tshaj plaws.
Kev lag luam yeeb yaj kiab yog lub zog muaj zog hauv lub ntiaj teb digital, uas tau tsav los ntawm kev xav tau nrawm thiab kev nyiam algorithmic. Thaum koj pib ntawm koj txoj kev lag luam video, nco ntsoov siv lub zog ntawm cov neeg tuaj saib kev paub, ua kom zoo rau lub xov tooj ntawm tes, thiab tswj kom muaj qhov sib xws. Ua raws li kev hloov pauv ntawm cov yeeb yaj kiab, thiab koj pab neeg ua lag luam digital yuav sau cov txiaj ntsig ntawm kev txhim kho kev koom tes thiab kev pom zoo hauv thaj chaw digital.
Qhia tawm tsab ntawv xov xwm no rau lwm tus hauv koj pab neeg thiab txhawb kom lawv sau npe. Lub lim tiam tom ntej peb yuav sib qhia cov lus qhia yuav ua li cas los tsim cov video tshaj tawm sai thiab yooj yim nrog AI thiab lwm yam cuab yeej tsim los tsim cov ntsiab lus video rau koj txoj haujlwm.
Diam duab los ntawm Saeid Anvar ntawm Pexels
Guest Post los ntawm Media Impact International (MII)
Yog xav paub ntxiv los ntawm Media Impact International, kos npe rau ntawm MII Xov Xwm.
