Inkqubo yeVidiyo yeHook

Inkqubo yeVidiyo yeHook

Amanyathelo ali-10 kwiVidiyo yeHook

Isicwangciso sevidiyo ye-hook sesinye esisetyenziselwa ukufumana amaqela aqaliswe ngokufumana abaphulaphuli abafanelekileyo. Le nkqubo ixhomekeke ekubeni sele usebenze ngobuntu bakho.

Inyathelo 1. Gqiba ngomxholo

Khetha umxholo oza kuwa phantsi kwevidiyo yehuku.

Inyathelo 2. Bhala iScript

Sukwenza ividiyo ibende kunemizuzwana engama-59. Buyela emva kwinyathelo lokugqibela ngemigaqo yokwenza iskripthi sevidiyo esilungileyo.

Inyathelo lesi-3. Bhala ikopi kwaye ubizele esenzweni

Umzekelo we-Hook yevidiyo yentengiso

"Ikopi" ngumbhalo okwiposti engaphezulu kwevidiyo. Uya kufuna ukubamba ingqalelo yabo kwaye ubanike inyathelo elilandelayo, Bizela kwisenzo.

Umzekelo Copy kunye neCTA: “Ukuba ukhe wabuza le mibuzo, akuwedwa. Sithumele umyalezo ukuba sithethe nomntu okhe waziva ngendlela efanayo kwaye ufumene uxolo. ”

Inqaku elibalulekileyo: Ukuba wenza i-CTA ethi “Funda Banzi”, qinisekisa ukuba iphepha lakho lokufikela libonisa umyalezo wevidiyo yehuka okanye intengiso ayizukwamkelwa.

Inyathelo 4. Qokelela iifoto zesitokhwe kunye/okanye imiboniso yevidiyo

  • Ngowuphi umfanekiso okanye ividiyo ebonisa umxholo kakuhle?
    • Qinisekisa ukuba ifanelekile ngokwenkcubeko
  • Ukuba awukayigcini kwaye uyisebenzise imifanekiso/ividiyo:
    • Qokelela imifanekiso
      • Phuma kwaye uthathe iifoto kwaye urekhode i-stock footage
        • Okukhona iyindawo yendawo, kokukhona iya kunxibelelana ngakumbi kubaphulaphuli ojolise kubo
        • Thatha ifowuni yakho smart uye kwindawo yendawo kwaye urekhode
          • Sebenzisa umfanekiso obanzi, hayi ngokuthe nkqo
          • Sukushukumisa ikhamera ngokukhawuleza, yibambe ndaweninye okanye sondeza kancinci kancinci (usebenzisa unyawo lwakho, hayi ukusondeza kwekhamera)
          • Cinga ukwenza ixesha elidlulayo
      • Uphando ngemifanekiso yasimahla ekhoyo kumxholo wakho
      • Bhalisa kwisitokhwe imifanekiso ezifana Iifoto zeAdobe Stock
    • Gcina imifanekiso/imifanekiso yakho

Inyathelo 5. Yenza ividiyo

Kukho iinkqubo ezininzi zokuhlela ividiyo ezinamaqondo ahlukeneyo obuchule kunye nezakhono. Jonga i IiNkqubo zeSoftware ezingama-22 eziBalaseleyo zasimahla zokuHlela iividiyo ngo-2019

  • Yongeza umfanekiso wevidiyo
  • Ukuba usebenzisa ifoto, yivumele isondeze kancinci kancinci ukwenza intshukumo
  • Yongeza ilizwi ngaphezulu ukuba uyakwazi
  • Yongeza isicatshulwa kwiskripthi sakho kwividiyo
  • Yongeza uphawu lwakho kwikona yevidiyo
  • Nantsi i umzekelo ividiyo hook loo nto ayizange ivunywe nguFacebook kuba inomsi kuyo.

Inyathelo 6: Thumela iFayile yeMovie ngaphandle

Gcina njenge .mp4 okanye .mov ifayile

Inyathelo 7: Gcina iVidiyo

Ukuba usebenzisa Trello ukugcina umxholo, yongeza ividiyo kwikhadi elihambelanayo. Unokufuna ukulayisha ividiyo kwiGoogle Drive okanye kwiDropbox kwaye udibanise ividiyo nekhadi. Naphi na apho ukhetha, yigcine ihambelana nawo wonke umxholo. Qinisekisa ukuba iyafikeleleka kwiqela lakho.

ibhodi trello

Bandakanya kwelo khadi:

  • Ifayile yevidiyo okanye ikhonkco kwifayile yevidiyo
  • Ikopi kunye neCTA
  • umxholo

Inyathelo 8: Layisha ividiyo yeHook

Ngaphambi kokuba ujike ividiyo yakho yehuku ibe yintengiso, yithumele kwiqonga leendaba zentlalo ngokwendalo. Yivumele yakhe ubungqina bentlalo (okt ukuthandwa, ukuthanda, ukuphawula, njl.njl) emva koko uyiguqule ibe yintengiso.

Inyathelo 9: Yenza iNtengiso yevidiyo yeHook

  • Yenza intengiso ngenjongo yokujonga ividiyo
  • Xela intengiso
  • Ngaphantsi kweeNdawo, susa indawo ezenzekelayo (umzekelo eUnited States) kwaye ulahle iphini apho ufuna ukubonisa intengiso yakho.
    • Yandisa iradiyasi kude okanye kancinane njengoko ukhetha
    • Qinisekisa ukuba ubungakanani babaphulaphuli buluhlaza
  • Phantsi kothi “Detailed Targeting” yongeza izinto ezinomdla kaYesu neBhayibhile
  • Ngaphantsi "Ukhetho oluPhezulu" lwecandelo loHlahlo-lwabiwo-mali,
    • Lungiselela ukujonga ividiyo eyi-10-yesibini
    • Ngaphantsi ko "Xa uya kuhlawuliswa," cofa "i-10-yesibini yokujonga ividiyo"
  • Vumela intengiso iqhube iintsuku ezi-3-4
free

Ukuqala ngeentengiso zikaFacebook zika-2020

Funda izinto ezisisiseko zokuseta iakhawunti yakho yeShishini, iiakhawunti zentengiso, iphepha likaFacebook, ukwenza abaphulaphuli ngokwesiko, ukwenza iintengiso eziJoliswe kuFacebook, kunye nokunye.

Inyathelo le-10: Yenza abaphulaphuli abaSiko kunye nabaphulaphuli abajonge ngokufanayo

Ukuze ufunde ngakumbi malunga noku, thatha esi sifundo silandelayo:

free

Facebook Retargeting

Le khosi iya kuchaza inkqubo ye-Facebook Retargeting usebenzisa iintengiso zevidiyo ze-hook kunye nesiko kunye nabaphulaphuli abafana. Emva koko uya kuqhelisela oku ngaphakathi kokulinganisa okubonakalayo koMphathi weNtengiso kaFacebook.