Content Creation Overview
Lense ea 1: Metsamao ea ho etsa Barutuoa (DMM)
Sepheo sa karolo e 'ngoe le e 'ngoe ea litaba ke ho nahana ka hore na e tla thusa joang ho lebisa DMM. (ke hore, poso ee e tla hulela ba batlang lihlotšoana joang? Ke joang poso ee e tla etsa hore ba batlang ho sibolla, ho mamela, le ho arolelana?). DNA eo u batlang ho e bona e hlahisoa hape ho tloha ho morutuoa ho ea ho morutuoa le kereke ho ea kerekeng e hloka ho ba teng le litaba tsa inthanete.
Senotlolo sa ho etsa sena hantle ke ho nahana ka Tsela ea hau e Bohlokoa. Ke mohato ofe oa ketso, kapa Pitso ea Ketso (CTA), eo litaba li tla e botsa motho ea batlang ho ba ntshetsa pele leetong la bona la moea?
Tsela e Bohlokoa Mohlala:
- Seeker o bona poso ea Facebook / o shebella video
- Seeker o tobetsa sehokelo sa CTA
- Motho ea batlang ho ea webosaeteng
- Seeker o tlatsa foromo ea "ikopanye le rona".
- Seeker o kena moqoqong oa lekunutu o tsoelang pele le Karabo ea Dijithale
- Motho ea batlang o bontša thahasello ea ho kopana le Mokreste lifahleho li talimane
- Seeker o fumana mohala o tsoang ho Tse ngata ho theha kopano e phelang
- Batla le ba bangata ba kopana
- Seeker le Multiplier ba na le likopano tse tsoelang pele
- Seeker o theha sehlopha… joalo-joalo.
Lense 2: Kutloelo-bohloko Marketing
Na litaba tsa media li na le kutloelo-bohloko 'me li shebile litlhoko tsa nnete tsa bamameli ba hau?
Ho bohlokoa hore melaetsa ea hau e sebetsane le mathata a nnete ao bamameli ba hau ba tobaneng le ona. Kosepele ke molaetsa o moholo empa batho ha ba tsebe hore ba hloka Jesu, hape ba ke ke ba reka ntho eo ba sa nahaneng hore ba e hloka. Leha ho le joalo, baa tseba hore ba hloka tšepo, khotso, botho, lerato, joalo-joalo.
Ho sebelisa kutloelo-bohloko ho tla hokahanya litlhoko tsa bamameli ba hau le tabatabelo ho tharollo ea bona ea mantlha, Jesu.
Lense ea 3: Motho
U etsetsa mang litaba tsee? U bona mang ka mahlo a kelello ha u theha video, poso ea litšoantšo, joalo-joalo?
Ha u hlakisa haholoanyane hore na u leka ho fihlela mang, u tla ba le betere
- bamameli ba lebisitsoeng
- sekhahla sa karabelo
- bohlokoa kaha e tla utloahala sebakeng sa heno haholoanyane, e amana le ho thahasellisa bamameli
- tekanyetso kaha u tla sebelisa chelete e nyane
Lense ea 4: Sehlooho
U batla ho theha litaba tsa mofuta ofe? E tla sebetsana le litlhoko life tse utloahalang?
Mehlala ea Lihlooho:
- Litakatso tse tebileng tsa batho:
- Security
- Love
- tšoarelo
- Bohlokoa
- Belong/ Kamohelo
- Liketsahalo tsa Hajoale:
- Ramadan
- Christmas
- Litaba tsa lehae
- Maikutlo a fosahetseng a motheo ka Bokreste